Minus is minimal in design, but packed with features: this is the multi-purpose creative theme for your next project. The first thing you'll notice about the Minus theme is the strikingly minimal design. Most pages are carefully composed with typography, white space and very little else. This minimal design makes the theme highly adaptable to almost any purpose and any brand (especially when you start using our theme customization options). However, don't be fooled by the "less is more" approach we took to the visuals of this theme: under the hood, Minus packs the full range of multi-purpose features you've come to expect from Thrive Themes. From detailed theme and post/page level options to lead generation features built right into the theme, Minus is equipped with everything you need to get more subscribers, sell more products and dazzle with better content.
Give the Minus theme a try and you'll find a highly flexible creative theme with a clean and professional design. Here is a list of main advantages of this theme:
Switch Theme, Short Code & Widget Colors. There are subtle but eye catching color highlights used throughout the theme and you can easily switch between several color styles in just a few clicks. In addition, there are custom color, background and image options available in the theme customizer and you can choose different colors for Focus Areas, widgets and short code elements.
Built for Speed. We optimize all of the theme code to keep it as lean and light as possible and we add speed-boosting features as well.
Responsive Design. Everything about this theme is 100% mobile responsive, so your magazine website will look great on any device & screen size.
Search Engine Optimized. The theme is built following SEO best practices, so your site is well-optimized and SEO ready out of the box.
Visual Theme Customizer. Set custom colors, custom fonts, custom backgrounds and more, to suit the site to your exact needs.
Extensive Admin Options. Set detailed preferences for the style and behavior of your site. Options are available site-wide and on individual pages.
Customizable Header. Choose from different header layouts and apply custom background colors, patterns or images to your site header.
Grow Your Mailing List. Built-in features allow you to display targeted opt-in forms on your site & connect to your autoresponder.
Automatic Page Generator. Create pre-built pages with just a few clicks. The page generator means you can get your sites set up in no time.
And that's just scratching the surface. Further features in the theme include a speed-optimized related posts gallery, automatic image optimization, built-in floating social buttons, multi-column extended drop down menus, click-to-call phone numbers, a font manager with 600+ fonts to choose from, a wide array of short codes and much more.
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